D\u00fcnyan\u0131n en b\u00fcy\u00fck \u015firketlerindenbiri olan Amazon\u2019un ba\u015far\u0131 s\u0131rlar\u0131n\u0131\u00f6\u011frenmek ister misiniz? En \u00f6nemli ad\u0131m risk almak\u2026 Ancak bunu kendi yarar\u0131n\u0131za nas\u0131l kullanaca\u011f\u0131n\u0131z\u0131 bilmiyorsan\u0131z, “risk almak” maliyetli (hatta felaket) olabilir. Amazon CEO’su Jeff Bezos’un hissedarlara yazd\u0131\u011f\u0131; neden, ne zaman, nas\u0131l risk ald\u0131\u011f\u0131n\u0131 ve ba\u015far\u0131ya ula\u015fma yollar\u0131n\u0131 anlatt\u0131\u011f\u0131 y\u0131ll\u0131k inceleme mektuplar\u0131n\u0131n analizi olan bu kitapta Amazon’da b\u00fcy\u00fcmenin kap\u0131s\u0131n\u0131 a\u00e7an anahtar\u0131n ne oldu\u011funu \u00f6\u011freneceksiniz. Bezos\u2019un son yirmi y\u0131ld\u0131r, her y\u0131l yazd\u0131\u011f\u0131 “Hissedar Mektuplar\u0131” her i\u015fletme sahibine bir yol haritas\u0131 olabilir. Bu mektuplar sayesinde onun g\u00f6rd\u00fcklerini g\u00f6recek, d\u00fc\u015f\u00fcnd\u00fcklerini d\u00fc\u015f\u00fcneceksiniz ve sonra bunlar\u0131 daha \u00f6nce akl\u0131n\u0131za getirmedi\u011finiz \u015fekillerde kendi i\u015finize uygulayacaks\u0131n\u0131z. Y\u0131llard\u0131r i\u015f ve teknoloji d\u00fcnyas\u0131ndaki e\u011filimleri ara\u015ft\u0131ran Steve Anderson, Jeff Bezos: Amazon Hissedarlar\u0131na Mektuplar\u2019da Bezos\u2019un Amazon hissedarlar\u0131na yazd\u0131\u011f\u0131 mektuplar\u0131 derinlemesine inceliyor ve 14 B\u00fcy\u00fcme Prensibi’ni analiz ediyor. E\u015fzamanl\u0131 olarak kolayl\u0131kla kavranacak ve neredeyse her i\u015f alan\u0131na veya kurulu\u015fa uyarlanabilecek bir dile \u00e7eviriyor. Bu kitapta anlat\u0131lan Anderson\u2019\u0131n 14 B\u00fcy\u00fcme Prensibi\u2019ni i\u015finize uygulad\u0131\u011f\u0131n\u0131zda, i\u015finizi Amazon gibi b\u00fcy\u00fctmek i\u00e7in ihtiyac\u0131n\u0131z olan her \u015feye sahip olacaks\u0131n\u0131z.<\/p>\n","protected":false},"excerpt":{"rendered":"
D\u00fcnyan\u0131n en b\u00fcy\u00fck \u015firketlerindenbiri olan Amazon\u2019un ba\u015far\u0131 s\u0131rlar\u0131n\u0131\u00f6\u011frenmek ister misiniz? En \u00f6nemli ad\u0131m risk almak\u2026 Ancak bunu kendi yarar\u0131n\u0131za nas\u0131l kullanaca\u011f\u0131n\u0131z\u0131 bilmiyorsan\u0131z, “risk almak” maliyetli (hatta [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[13043,17647],"product_tag":[],"class_list":{"0":"post-782489","1":"product","2":"type-product","3":"status-publish","5":"product_cat-ekonomi","6":"product_cat-is-dunyasi","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-epsilon-yayinlari","10":"pa_yazar-steve-anderson-karen-anderson","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/782489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=782489"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=782489"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=782489"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=782489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}