{"id":772415,"date":"2025-08-28T15:39:02","date_gmt":"2025-08-28T12:39:02","guid":{"rendered":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/medya-bilinc-ve-kultur\/"},"modified":"2026-04-15T03:38:47","modified_gmt":"2026-04-15T00:38:47","slug":"medya-bilinc-ve-kultur","status":"publish","type":"product","link":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/medya-bilinc-ve-kultur\/","title":{"rendered":"Medya, Bilin\u00e7 ve K\u00fclt\u00fcr"},"content":{"rendered":"<p>Modern ileti\u015fim olgusunu anlamak, her d\u00f6nemde farkl\u0131 yakla\u015f\u0131mlar ve modellerle \u015fekillenmi\u015ftir. Bu kitap, ileti\u015fimi yaln\u0131zca bilgilendirme ya da \u00fcretim tarz\u0131 olarak ele almakla kalmay\u0131p, ayn\u0131 zamanda k\u00fclt\u00fcr\u00fc yaratman\u0131n, aktarman\u0131n ve koruman\u0131n dinamik bir arac\u0131 olarak incelemektedir. Walter J. Ong\u2019un derinlemesine \u00e7al\u0131\u015fmalar\u0131ndan hareketle, ileti\u015fim teknolojilerinin toplumsal ili\u015fkiler ve insan bilinci \u00fczerindeki etkilerini ortaya koymaktad\u0131r. Kitapta yer alan muhtelif makalelerde, k\u00fclt\u00fcrel incelemelerin temellerini atan d\u00fc\u015f\u00fcn\u00fcrlerden Jack Goody ve Elizabeth Eisenstein\u2019a kadar uzanan geni\u015f bir yelpazede, ileti\u015fim pratiklerinin tarihsel ve retorik boyutlar\u0131n\u0131 nas\u0131l yeniden \u015fekillendirdiklerini g\u00f6receksiniz. Ong\u2019un evrensel nitelikteki eserleri, ileti\u015fimin evrimine dair titiz analizlerle doludur ve bu denemeler, ileti\u015fim kuram\u0131n\u0131n ge\u00e7mi\u015fini, mevcut sorunlar\u0131n\u0131 ve gelecekteki potansiyelini derinlemesine anlamam\u0131z\u0131 sa\u011flam\u0131\u015ft\u0131r. Elinizde tuttu\u011funuz eserle ileti\u015fimin s\u0131radan bir s\u00fcre\u00e7ten \u00f6te, toplumsal dinamikleri d\u00f6n\u00fc\u015ft\u00fcren g\u00fc\u00e7l\u00fc bir etken oldu\u011funu ke\u015ffedeceksiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Modern ileti\u015fim olgusunu anlamak, her d\u00f6nemde farkl\u0131 yakla\u015f\u0131mlar ve modellerle \u015fekillenmi\u015ftir. Bu kitap, ileti\u015fimi yaln\u0131zca bilgilendirme ya da \u00fcretim tarz\u0131 olarak ele almakla kalmay\u0131p, ayn\u0131 zamanda<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[15983,13488],"product_tag":[],"class_list":{"0":"post-772415","1":"product","2":"type-product","3":"status-publish","5":"product_cat-iletisim-ve-medya","6":"product_cat-toplum-ve-insan","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-anadolu-ajansi-yayinevi","10":"pa_yazar-bruce-e-gronbeck-thomas-j-farrell-paul-a-soukup","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/772415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=772415"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=772415"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=772415"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=772415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}