Markalar spor sponsorlu\u011fuyla nas\u0131l ba\u015far\u0131ya ula\u015f\u0131r? Hangi stratejilerle milyonlarca insan\u0131n kalbine dokunabilir? Ve en \u00f6nemlisi, bu b\u00fcy\u00fck yat\u0131r\u0131m\u0131n geri d\u00f6n\u00fc\u015f\u00fcn\u00fc nas\u0131l maksimize edebilir? Murat Sancar, 20 y\u0131l\u0131 a\u015fk\u0131n spor y\u00f6netimi ve sponsorluk deneyimiyle, bu kitapta spor sponsorlu\u011funun inceliklerini anlat\u0131yor. Red Bull\u2019un Formula 1\u2019deki efsanevi ba\u015far\u0131s\u0131ndan, Nike\u2019\u0131n Michael Jordan ile d\u00fcnyay\u0131 de\u011fi\u015ftiren i\u015f birli\u011fine kadar, d\u00fcnyan\u0131n en ba\u015far\u0131l\u0131 sponsorluk hikayelerini analiz ediyor. Ayn\u0131 zamanda, yerel bir i\u015fletmenin mahalle tak\u0131m\u0131n\u0131 desteklemesinden, k\u00fcresel markalar\u0131n dev organizasyonlara yapt\u0131\u011f\u0131 yat\u0131r\u0131mlara kadar, her \u00f6l\u00e7ekteki sponsorlu\u011fun nas\u0131l ba\u015far\u0131ya d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilece\u011fini g\u00f6steriyor. Bu kitap, sadece teorik bilgilerle de\u011fil, ger\u00e7ek hayattan \u00f6rnekler, pratik stratejiler ve uygulanabilir t\u00fcyolarla dolu. Spor sponsorlu\u011funa ilgi duyanlar, bu alanda kariyer yapmak isteyenler veya mevcut sponsorluk stratejilerini geli\u015ftirmeyi hedefleyenler i\u00e7in e\u015fsiz bir rehber. Bu kitap, spor sponsorlu\u011funda ba\u015far\u0131ya giden yolda size ilham verecek ve rehberlik edecek. <\/p>\n","protected":false},"excerpt":{"rendered":"
Markalar spor sponsorlu\u011fuyla nas\u0131l ba\u015far\u0131ya ula\u015f\u0131r? Hangi stratejilerle milyonlarca insan\u0131n kalbine dokunabilir? Ve en \u00f6nemlisi, bu b\u00fcy\u00fck yat\u0131r\u0131m\u0131n geri d\u00f6n\u00fc\u015f\u00fcn\u00fc nas\u0131l maksimize edebilir? Murat Sancar, 20 [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[12364,12376],"product_tag":[],"class_list":{"0":"post-769319","1":"product","2":"type-product","3":"status-publish","5":"product_cat-genel-konular","6":"product_cat-kisisel-gelisim","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-us-yayinlari","10":"pa_yazar-murat-sancar","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/769319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=769319"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=769319"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=769319"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=769319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}