G\u00fcn\u00fcm\u00fczde, \u015firketlerin art\u0131k salt k\u00e2r beklentisi i\u00e7inde hareket etmedi\u011fi, topluma kar\u015f\u0131 \u00f6dev ve sorumluluklar\u0131na dair fark\u0131ndal\u0131klar\u0131n\u0131n artt\u0131\u011f\u0131 bir s\u00fcreci deneyimliyoruz. Kamu kurumlar\u0131 ve sivil toplum \u00f6rg\u00fctlerinin d\u0131\u015f\u0131nda, ait olduklar\u0131 toplumun s\u00fcrd\u00fcr\u00fclebilir bir gelecek in\u015fas\u0131nda yer alma fikrini benimseyen ve bu noktada ciddi ad\u0131mlar atan \u015firketler i\u00e7in Kurumsal Sosyal Sorumluluk Projeleri kitab\u0131 \u00e2deta bir k\u0131lavuz niteli\u011finde. Yazar Prof. Dr. Ebru \u00d6zgen, bu kitapta, \u00e7evre dostu projelerden bu projelerin nas\u0131l ortaya \u00e7\u0131kt\u0131\u011f\u0131na ve Detayl\u0131 bilgi i\u00e7in; siparis@thekitapyayinlari.com kampanya s\u00fcrecinin olu\u015fturulmas\u0131na kadar ortaya \u00e7\u0131kan s\u00fcreci t\u00fcm detaylar\u0131yla ele al\u0131yor. \u00d6zgen, ilk bask\u0131s\u0131 yay\u0131mland\u0131\u011f\u0131nda \u201calan\u0131nda ilk\u201d olma \u00f6zelli\u011fi ta\u015f\u0131yan Kurumsal Sosyal Sorumluluk Projeleri kitab\u0131n\u0131n g\u00f6zden ge\u00e7irilmi\u015f ve geni\u015fletilmi\u015f 3. bask\u0131s\u0131nda, konunun ilgililerine g\u00fcncel \u00f6rneklerle rehberlik ediyor. Kurumsal sosyal sorumlulu\u011fun k\u0131sa s\u00fcreli bir trend olmaktan ziyade i\u015fletmelerin vazge\u00e7ilmez stratejik bir par\u00e7as\u0131 oldu\u011funun alt\u0131n\u0131 \u00e7izen bu kitapta neler bulacaks\u0131n\u0131z? \u2022 Kurumsal sosyal sorumlulu\u011fun i\u015f d\u00fcnyas\u0131na sa\u011flad\u0131\u011f\u0131 stratejik avantajlar \u2022 \u0130novatif ve etkili s\u00fcrd\u00fcr\u00fclebilirlik projeleri i\u00e7in rehberlik \u2022 Toplumsal sorunlara y\u00f6nelik yenilik\u00e7i \u00e7\u00f6z\u00fcmler ve projeler \u2022 Payda\u015flarla g\u00fc\u00e7l\u00fc ve etkili i\u015fbirli\u011fi stratejileri Kurumsal Sosyal Sorumluluk Projeleri, k\u00e2r kayg\u0131s\u0131n\u0131n \u00f6tesinde kal\u0131c\u0131 olmay\u0131 ve topluma de\u011fer katmay\u0131 arzu eden, i\u015f d\u00fcnyas\u0131nda de\u011fi\u015fim yaratmakla yetinmeyip ayn\u0131 zamanda d\u00f6n\u00fc\u015f\u00fcm liderli\u011fi yapmak isteyen liderler, giri\u015fimciler ve \u015firketler i\u00e7in hem bir rehber hem de teorik bir ba\u015fvuru kayna\u011f\u0131d\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"
G\u00fcn\u00fcm\u00fczde, \u015firketlerin art\u0131k salt k\u00e2r beklentisi i\u00e7inde hareket etmedi\u011fi, topluma kar\u015f\u0131 \u00f6dev ve sorumluluklar\u0131na dair fark\u0131ndal\u0131klar\u0131n\u0131n artt\u0131\u011f\u0131 bir s\u00fcreci deneyimliyoruz. Kamu kurumlar\u0131 ve sivil toplum \u00f6rg\u00fctlerinin [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[12325,12324],"product_tag":[],"class_list":{"0":"post-768611","1":"product","2":"type-product","3":"status-publish","5":"product_cat-diger-sosyoloji","6":"product_cat-sosyoloji","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-the-kitap","10":"pa_yazar-prof-dr-ebru-ozgen","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/768611","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=768611"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=768611"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=768611"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=768611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}