Freud, s\u00f6zc\u00fcklerin \u201csihirli g\u00fcc\u00fc\u201d oldu\u011funa inan\u0131r ve der ki:\u201cBa\u015flang\u0131\u00e7ta kelimelerle b\u00fcy\u00fc ayn\u0131 \u015feydi ve hatta kelimeler, bug\u00fcn de ayn\u0131 sihirli g\u00fcc\u00fc s\u00fcrd\u00fcrmektedir. Kelimeler arac\u0131l\u0131\u011f\u0131yla herhangi birini d\u00fcnyan\u0131n en mutlu veya en kederli insan\u0131 h\u00e2line getirebiliriz. \u00d6\u011fretmen \u00f6\u011frencilerineen de\u011ferli bilgileri kelimeler arac\u0131l\u0131\u011f\u0131yla aktar\u0131r. Hatibin izleyenlerini s\u00fcr\u00fckleyip g\u00f6t\u00fcrmesi kelimelerle m\u00fcmk\u00fcnd\u00fcr. Her zaman ve her yerde kararlar\u0131m\u0131z\u0131, yarg\u0131lar\u0131m\u0131z\u0131, inan\u00e7lar\u0131m\u0131z\u0131 belirleyen ve etkileyen yine o kelimelerdir.\u201dS\u00f6zc\u00fckler ne kadar g\u00fc\u00e7l\u00fc asl\u0131nda. Biz fark\u0131nda de\u011filiz. \u00d6ylesine umars\u0131zca kullan\u0131yoruz ki. Sonuca, etkisine bakmadan. Oysa bir fark etsek nelere yol a\u00e7abilece\u011fini, \u00f6yle kolay kolay savurganca, ard\u0131 ard\u0131na kullan\u0131vermeyiz. D\u00fc\u015f\u00fcn\u00fcr\u00fcz, tartar\u0131z, eleriz… Belki ho\u015fumuza gitmeyen bir s\u00f6zc\u00fck ka\u00e7\u0131verir a\u011fz\u0131m\u0131zdan. Olur elbette. Olmaz m\u0131? Ama yakalar\u0131z, etkisini analiz ederiz, d\u00fc\u015f\u00fcn\u00fcr\u00fcz ve belki de s\u00f6zc\u00fck da\u011farc\u0131\u011f\u0131m\u0131zdan, ileti\u015fimlerimizden \u00e7\u0131kar\u0131r\u0131z.\u0130\u015fte bunun i\u00e7in yaz\u0131ld\u0131 bu kitap. Fark\u0131ndal\u0131k yaratmak, dilimizi daha d\u00fczg\u00fcn, etkili, temiz kullanarak yarataca\u011f\u0131 etkileri \u00f6ng\u00f6rebilmek, hayat\u0131m\u0131z\u0131 ve hayatlar\u0131 olumlu y\u00f6nde etkilemek, d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in…\u00c7\u00fcnk\u00fc \u201cD\u00fcnyay\u0131 De\u011fi\u015ftirmek Dilinizde.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Freud, s\u00f6zc\u00fcklerin \u201csihirli g\u00fcc\u00fc\u201d oldu\u011funa inan\u0131r ve der ki:\u201cBa\u015flang\u0131\u00e7ta kelimelerle b\u00fcy\u00fc ayn\u0131 \u015feydi ve hatta kelimeler, bug\u00fcn de ayn\u0131 sihirli g\u00fcc\u00fc s\u00fcrd\u00fcrmektedir. Kelimeler arac\u0131l\u0131\u011f\u0131yla herhangi birini [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[12777,12291],"product_tag":[],"class_list":{"0":"post-768582","1":"product","2":"type-product","3":"status-publish","5":"product_cat-deneme","6":"product_cat-edebiyat","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-the-kitap","10":"pa_yazar-feyza-doyran","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/768582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=768582"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=768582"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=768582"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=768582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}