\u201cKi\u015fiyi geli\u015ftiren yarat\u0131c\u0131l\u0131k, bir beceriden ziyade bir sanatt\u0131r\u2014\u00f6zellikle de markan\u0131n tek ba\u015f\u0131na yarat\u0131c\u0131l\u0131kla ayn\u0131 anlama geldi\u011fi bir \u015firkette. Kar\u015f\u0131lanmas\u0131 olduk\u00e7a g\u00fc\u00e7 bir beklenti. Robert Iger sadece \u00e7\u0131\u011f\u0131r a\u00e7an doksan alt\u0131 senelik bir tarihin beklentilerini kar\u015f\u0131lamakla kalmam\u0131\u015f, ayn\u0131 zamanda Disney markas\u0131n\u0131 beklentilerin \u00f6tesine de ta\u015f\u0131y\u0131p bunu zarafetle ve cesaretle yapm\u0131\u015f. Bu kitap size bunu nas\u0131l ba\u015fard\u0131\u011f\u0131n\u0131 anlatacak.\u201d \u2014Steven Spielberg MUHTE\u015eEM B\u0130R V\u0130ZYON VE B\u0130R L\u0130DERL\u0130K H\u0130K\u00c2YES\u0130:WALT DISNEY CEO\u2019SU ON BE\u015e YILLIK TECR\u00dcBELER\u0130N\u0130 PAYLA\u015eIYOR. Robert Iger Walt Disney \u015eirketi\u2019nin ba\u015f\u0131na ge\u00e7ti\u011finde rekabetin her zamankinden de ac\u0131mas\u0131z oldu\u011fu, teknolojinin h\u0131zla de\u011fi\u015fti\u011fi bir d\u00f6nemdi. Ancak bir st\u00fcdyo g\u00f6revlisi olarak mesle\u011fe ba\u015flad\u0131\u011f\u0131 g\u00fcnden bu yana merak\u0131 ve g\u00fcvenilir ve g\u00fc\u00e7l\u00fc ekibe inanc\u0131 sars\u0131lmaz kalesi oldu. Bu ayn\u0131 zamanda Steve Jobs’la kurdu\u011fu derin arkada\u015fl\u0131ktan Star Wars mitolojisini sonsuz bir a\u015fkla ya\u015fatma \u00e7abas\u0131na kadar ortaya koydu\u011fu her projenin ve ortakl\u0131\u011f\u0131n temeliydi. Bu \u00f6zg\u00fcn ba\u015far\u0131lar Disney\u2019yi uluslararas\u0131 pazarda daha g\u00fc\u00e7l\u00fc bir marka h\u00e2line getirecek ve Robert Iger \u00e7a\u011f\u0131m\u0131z\u0131n en yenilik\u00e7i ve ba\u015far\u0131l\u0131 CEO\u2019lar\u0131ndan biri kabul edilecekti. \u0130\u015fte Iger, iki y\u00fcz binden fazla \u00e7al\u0131\u015fan\u0131na liderlik ederken \u00f6\u011frendi\u011fi dersleri payla\u015f\u0131yor ve aralar\u0131nda daim\u00ee bir merak, olumlu d\u00fc\u015f\u00fcnmenin de\u011feri, cesaret, odaklanma, haysiyetli \u00e7al\u0131\u015fman\u0131n \u00f6nemi, risk almay\u0131 te\u015fvik etmek, bir g\u00fcven k\u00fclt\u00fcr\u00fc in\u015fa etmek ve de\u011fi\u015fimi reddetmek yerine kucaklamak gibi unsurlar\u0131n da bulundu\u011fu ger\u00e7ek liderlik i\u00e7in gerekli ilkeleri irdeliyor. De\u011fi\u015fim nas\u0131l g\u00fcd\u00fclenir, teknoloji nas\u0131l g\u00fc\u00e7l\u00fc bir ara\u00e7 olarak kullan\u0131labilir, kal\u0131c\u0131 bir k\u00fclt\u00fcr in\u015fa etmek m\u00fcmk\u00fcn m\u00fcd\u00fcr ve insanlara nas\u0131l g\u00fc\u00e7 verebilirsiniz? Bu sorulara cevap veren D\u00fc\u015fler Nas\u0131l Ger\u00e7ekle\u015fti? sadece d\u00fcnyan\u0131n gelecek vadeden CEO’lar\u0131 i\u00e7in de\u011fil; ayn\u0131 zamanda profesyonel ve hatta \u00f6zel hayatlar\u0131nda ilerlerken daha az korku duymak, daha \u00f6zg\u00fcvenli hissetmek isteyen herkes i\u00e7in.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u201cKi\u015fiyi geli\u015ftiren yarat\u0131c\u0131l\u0131k, bir beceriden ziyade bir sanatt\u0131r\u2014\u00f6zellikle de markan\u0131n tek ba\u015f\u0131na yarat\u0131c\u0131l\u0131kla ayn\u0131 anlama geldi\u011fi bir \u015firkette. Kar\u015f\u0131lanmas\u0131 olduk\u00e7a g\u00fc\u00e7 bir beklenti. Robert Iger sadece [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[13043,17647],"product_tag":[],"class_list":{"0":"post-748833","1":"product","2":"type-product","3":"status-publish","5":"product_cat-ekonomi","6":"product_cat-is-dunyasi","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-kronik-kitap","10":"pa_yazar-robert-iger","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/748833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=748833"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=748833"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=748833"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=748833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}