{"id":746157,"date":"2025-08-28T02:36:00","date_gmt":"2025-08-27T23:36:00","guid":{"rendered":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/kriz-doneminde-stratejik-yonetim-2\/"},"modified":"2026-04-16T02:58:32","modified_gmt":"2026-04-15T23:58:32","slug":"kriz-doneminde-stratejik-yonetim-2","status":"publish","type":"product","link":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/kriz-doneminde-stratejik-yonetim-2\/","title":{"rendered":"Kriz D\u00f6neminde Stratejik Y\u00f6netim-2"},"content":{"rendered":"<p>Zor bir d\u00f6nemden ge\u00e7tik. En \u00f6nemlisi ak\u0131l sa\u011fl\u0131\u011f\u0131m\u0131z\u0131 yitirmemekti. Bu sebeple kriz d\u00f6nemlerinde bilgisine, akl\u0131na, sayg\u0131nl\u0131\u011f\u0131na g\u00fcvendi\u011fimiz insanlara, onlar\u0131n bilgi ve deneyimlerine \u00e7ok ihtiyac\u0131m\u0131z var.  (Leyla Alaton- Alarko Holding Y\u00f6netim Kurulu \u00dcyesi) *** Kriz d\u00f6nemlerinde \u015firketlerin nas\u0131l y\u00f6netildi\u011fine dair \u00f6nemli vakalar i\u00e7eren bu \u00e7al\u0131\u015fma; eminim \u00f6\u011frencilere, akademisyenlere ve \u015firket sahiplerine \u0131\u015f\u0131k olacakt\u0131r. (Servet Y\u0131ld\u0131r\u0131m-Coca Cola \u0130\u00e7ecek Kurumsal \u0130li\u015fkiler Direkt\u00f6r\u00fc) *** \u0130\u015f d\u00fcnyas\u0131n\u0131n dijitale ta\u015f\u0131nd\u0131\u011f\u0131 yeni d\u00f6nemde, ki\u015fisel markala\u015fma her zamankinden daha da \u00f6nemli. Anahtar tavsiyeleri okuyucular\u0131m\u0131zla payla\u015fmaktan mutluluk duyuyorum. (Furkan Yavuz- Linkedin 30 \u00dclkeden Sorumlu Kurumsal Dan\u0131\u015fman\u0131) *** Kriz d\u00f6neminde kullan\u0131lan teknolojik uygulamalar\u0131n, yeni i\u015f modellerinin ve al\u0131nan \u00f6nlemlerin s\u00fcrecin a\u015f\u0131lmas\u0131nda ne denli \u00f6nemli oldu\u011funu bir kez daha g\u00f6rd\u00fck. (Demet Sabanc\u0131 \u00c7etindo\u011fan- Demsa Group Kurucu Orta\u011f\u0131) **** Deneyim; sonsuz say\u0131da giri\u015fim, ba\u015far\u0131, ba\u015far\u0131s\u0131zl\u0131k, hayal k\u0131r\u0131kl\u0131\u011f\u0131, sevin\u00e7ler, anla\u015fmalar, vazge\u00e7i\u015fler gibi bir\u00e7ok ya\u015fanm\u0131\u015fl\u0131\u011f\u0131n b\u00fct\u00fcn\u00fc. Bu deneyimlerin kal\u0131c\u0131 hale getirilmesi, gelecek nesillere kar\u015f\u0131 bir sorumluluktur. (Melek Y\u0131ld\u0131z- Meta M\u00fchendislik Ar\u0131tma Kimya Sanayi Genel M\u00fcd\u00fcr\u00fc) **** G\u00fcn\u00fcm\u00fcz\u00fcn trendi; insanlar\u0131n daha gen\u00e7 g\u00f6r\u00fcnmelerini ve kendilerini sa\u011fl\u0131kl\u0131 hissetmelerini sa\u011flayacak g\u00fcvenli, do\u011fal ve s\u00fcrd\u00fcr\u00fclebilir \u00fcr\u00fcnler sat\u0131n alabilmeleridir. (Johan Larsson- Oriflame T\u00fcrkiye ve Afrika \u00dclkeleri Ba\u015fkan\u0131) **** Kriz y\u00f6netiminin g\u00fcnl\u00fck ola\u011fan sorunlardan biri oldu\u011fu \u00fclkemizde, donan\u0131ml\u0131 y\u00f6neticilerin de\u011ferli deneyimlerini okumak \u00e7ok k\u0131ymetli. (Ay\u015fen Zamanpur-Silk and Cashmere Y\u00f6netim Kurulu Ba\u015fkan\u0131) **** S\u00fcrd\u00fcr\u00fclebilirlik, \u00e7evre ve iklim meselesi, kad\u0131n\u0131n k\u00fcresel ekonomide rol almas\u0131n\u0131n toplumsal yarar\u0131, sa\u011fl\u0131k ve turizm sekt\u00f6r\u00fcn\u00fcn ne denli \u00f6nemli lokomotifler oldu\u011fu\u2026 Hepsi bu kitapta\u2026 (Emine Erdem- KAG\u0130DER Ba\u015fkan\u0131) *** Kriz d\u00f6nemlerinde gen\u00e7 nesillere \u0131\u015f\u0131k tutabilecek bir kitap. (\u00dclfet Silahtaro\u011flu- Feronia Otel Genel M\u00fcd\u00fcr\u00fc) *** Kriz y\u00f6netimine dair deneyimlerimizle turizm sekt\u00f6r\u00fcne katk\u0131m\u0131z olabilirse ne mutlu bize. (Zeynep Silahtaro\u011flu- Silkar Turizm Y\u00f6netim Kurulu \u00dcyesi) <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zor bir d\u00f6nemden ge\u00e7tik. En \u00f6nemlisi ak\u0131l sa\u011fl\u0131\u011f\u0131m\u0131z\u0131 yitirmemekti. Bu sebeple kriz d\u00f6nemlerinde bilgisine, akl\u0131na, sayg\u0131nl\u0131\u011f\u0131na g\u00fcvendi\u011fimiz insanlara, onlar\u0131n bilgi ve deneyimlerine \u00e7ok ihtiyac\u0131m\u0131z var. (Leyla<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[13043,19008],"product_tag":[],"class_list":{"0":"post-746157","1":"product","2":"type-product","3":"status-publish","5":"product_cat-ekonomi","6":"product_cat-yonetim","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-cinaralti-yayinlari","10":"pa_yazar-nurdan-tumbek-tekeoglu","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/746157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=746157"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=746157"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=746157"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=746157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}