“Hi\u00e7 kimse bir say\u0131ya g\u00f6re karar vermiyordu.Onlar\u0131n bir hik\u00e2yeye ihtiyac\u0131 vard\u0131.” Daniel Kahneman ve Amos Tversky, sava\u015f\u0131n par\u00e7alad\u0131\u011f\u0131 1960’larda \u0130srail’de bir araya geldi. Daniel Kahneman her zaman yan\u0131ld\u0131\u011f\u0131ndan emin, i\u00e7ine kapan\u0131k ve her \u015feyi ciddiye alan biriydi. Amos Tversky ise her zaman hakl\u0131 oldu\u011funu d\u00fc\u015f\u00fcnen, d\u0131\u015fa d\u00f6n\u00fck ve her \u015feyden e\u011flence \u00e7\u0131karan y\u00f6nleriyle bilinirdi. Bu iki z\u0131t karakter, zihnin gizemini \u00e7\u00f6zmek ve rasyonel karar verme modeline meydan okumak i\u00e7in el ele verdi. Ortak ara\u015ft\u0131rmalar\u0131yla karar verme s\u00fcre\u00e7leriyle ilgili varsay\u0131mlar\u0131m\u0131z\u0131 tamamen alt \u00fcst etti. Michael Lewis\u2019in kaleme ald\u0131\u011f\u0131 Telafi Projesi, fikirleriyle d\u00fcnyay\u0131 de\u011fi\u015ftiren ekonomi dal\u0131nda Nobel \u00d6d\u00fcll\u00fc Psikolog Daniel Kahneman ve Psikolog Amos Tversky\u2019nin i\u015fbirli\u011fini temel al\u0131yor ve okuyucuyu hem insan zihninin s\u0131rlar\u0131n\u0131 ke\u015ffetmeye hem de harika bir dostluk hik\u00e2yesine \u015fahit olmaya davet ediyor. \u201cS\u00fcr\u00fckleyici bir hik\u00e2ye, g\u00f6z kama\u015ft\u0131r\u0131c\u0131 fikirler, gazetecilik yetene\u011fi ve \u00f6zg\u00fcnl\u00fck… Michael Lewis t\u00fcm bunlar\u0131 Telafi Projesi\u2019nde ola\u011fan\u00fcst\u00fc bir tutarl\u0131l\u0131kla ba\u015farm\u0131\u015f.\u201d \u2014Times \u201cYenilik\u00e7i fikirlerle ba\u015far\u0131ya ula\u015fan ola\u011fan\u00fcst\u00fc bireylerin hik\u00e2yesi.\u201d \u2014Economist “Michael Lewis z\u0131mba \u00fczerine 800 sayfal\u0131k bir kitap yazsa bile okurum.” \u2014New York Times <\/p>\n","protected":false},"excerpt":{"rendered":"
“Hi\u00e7 kimse bir say\u0131ya g\u00f6re karar vermiyordu.Onlar\u0131n bir hik\u00e2yeye ihtiyac\u0131 vard\u0131.” Daniel Kahneman ve Amos Tversky, sava\u015f\u0131n par\u00e7alad\u0131\u011f\u0131 1960’larda \u0130srail’de bir araya geldi. Daniel Kahneman her [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[12358,12357],"product_tag":[],"class_list":{"0":"post-741464","1":"product","2":"type-product","3":"status-publish","5":"product_cat-genel-psikoloji","6":"product_cat-psikoloji","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-epsilon-yayinlari","10":"pa_yazar-michael-lewis-tanja-staehler","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/741464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=741464"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=741464"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=741464"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=741464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}