{"id":740240,"date":"2025-08-28T00:23:17","date_gmt":"2025-08-27T21:23:17","guid":{"rendered":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/bir-sirket-nasil-kotu-yonetilir\/"},"modified":"2026-04-16T02:51:08","modified_gmt":"2026-04-15T23:51:08","slug":"bir-sirket-nasil-kotu-yonetilir","status":"publish","type":"product","link":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/bir-sirket-nasil-kotu-yonetilir\/","title":{"rendered":"Bir \u015eirket Nas\u0131l K\u00f6t\u00fc Y\u00f6netilir?"},"content":{"rendered":"<p>Bir \u015eirket Nas\u0131l K\u00d6t\u00fc Y\u00d6netilir? \u0130lk bak\u0131\u015fta sa\u00e7ma bir ba\u015fl\u0131k gibi duruyor. Kim bir \u015firketi k\u00d6t\u00fc y\u00d6netmek ister ki, kim bir \u015firketi k\u00d6t\u00fc y\u00d6netiyor veya k\u00d6t\u00fc y\u00d6netti\u011fini itiraf ediyor ki? Oysa burada vurgulamak istedi\u011fimiz, \u015firketleri iyi y\u00d6netti\u011fimizi sanmam\u0131z. \u0130yi y\u00d6netti\u011fimizi sanmam\u0131z\u0131n aksine \u015firketler k\u00d6t\u00fc y\u00d6netiliyor ve etraf\u0131m\u0131zdaki \u00e7o\u011fu \u015firket k\u00d6t\u00fc y\u00d6netildi\u011fi i\u00e7in, mevcut y\u00d6netim tarz\u0131n\u0131n ola\u011fan, normal ve hatta ba\u015far\u0131l\u0131 oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyoruz.Bu kitapta, asl\u0131nda \u015firketi k\u00d6t\u00fc y\u00d6netmemize neden olan 12 temel hatay\u0131, bu hatalar\u0131n nedenlerini, sonu\u00e7lar\u0131n\u0131, bu hatalar\u0131n nas\u0131l birbirini tetikledi\u011fini, besledi\u011fini ve bu hatalar yerine asl\u0131nda ne yap\u0131lmas\u0131 gerekti\u011fini, do\u011frusunun ne oldu\u011funu okuyacaks\u0131n\u0131z.Bir\u00e7o\u011funuz bu hatalardan baz\u0131lar\u0131n\u0131 belki ilk defa duyacak, baz\u0131lar\u0131na \u015fa\u015f\u0131racak, baz\u0131lar\u0131na da \u015fiddetle itiraz edip ldquo;yan\u0131l\u0131yorsunuz bizim yapt\u0131\u011f\u0131m\u0131z do\u011frurdquo; diyeceksiniz. ldquo;Etraf\u0131m\u0131zdaki \u015firketler de ayn\u0131 \u015fekilde davran\u0131yorrdquo; diye belki kendinizi avutacaks\u0131n\u0131z. Ancak iyi y\u00d6netilen \u015firketler, bamba\u015fka bir d\u00fczleme vard\u0131klar\u0131 i\u00e7in etraf\u0131n\u0131zda sadece iyi y\u00d6netilmeyen \u015firketlerin kald\u0131\u011f\u0131n\u0131 bu kitab\u0131 okuduktan sonra fark edeceksiniz.Bir \u015eirketi K\u00d6t\u00fc Y\u00d6netmeye neden olan hatalar: 1. Bildi\u011fimizi sand\u0131\u011f\u0131m\u0131z bilinmeyen : \u015eirket 2. Bilmedi\u011fimizi kabul etmedi\u011fimiz kavram: Y\u00d6netim 3.En g\u0131c\u0131k olunan kavram: Planlama 4. Alt taraf\u0131 iki kutu \u00fc\u00e7 \u00e7izgi, bu kadar basit mi? : Organizasyon \u015eemas\u0131 5. Bir bu eksikti. Bu da nereden \u00e7\u0131kt\u0131 \u015fimdi !: S\u00fcre\u00e7 Haritas\u0131 6. \u015eu \u00e7al\u0131\u015fanlar olmasa \u015eirket ne g\u00fczel idare edilir: \u00e7al\u0131\u015fan Y\u00d6netimi 7. \u015ea\u015f\u0131racaks\u0131n\u0131z ama o \u015firketin sinir sistemidir, Zona olabilir: \u0130leti\u015fim Y\u00d6netimi 8. Temel Y\u00d6netim ilkesi de\u011fil, i\u00e7i bo\u015f haval\u0131 makam unvan\u0131: Koordinasyon 9. \u015eirket y\u00d6netirken i\u00e7ine d\u00fc\u015f\u00fclen en k\u00d6t\u00fc tuzak : Hedef yerine F\u0131rsat odakl\u0131 y\u00d6netim anlay\u0131\u015f\u0131 10. Varl\u0131\u011f\u0131 bir dert, yoklu\u011fu yara : Para ve Y\u00d6netilmesi 11. Tuz ruhu de\u011fil, \u015eirket Ruhu: De\u011ferler, \u0130lkeler, Kurallar ve \u015eirket K\u00fclt\u00fcr\u00fc 12. Umursamay\u0131z, yok sayar\u0131z, kar\u015f\u0131la\u015f\u0131nca da ldquo;Abi idare etrdquo; diye yalvar\u0131r\u0131z: Denetim<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir \u015eirket Nas\u0131l K\u00d6t\u00fc Y\u00d6netilir? \u0130lk bak\u0131\u015fta sa\u00e7ma bir ba\u015fl\u0131k gibi duruyor. Kim bir \u015firketi k\u00d6t\u00fc y\u00d6netmek ister ki, kim bir \u015firketi k\u00d6t\u00fc y\u00d6netiyor veya k\u00d6t\u00fc<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[12566],"product_tag":[],"class_list":{"0":"post-740240","1":"product","2":"type-product","3":"status-publish","5":"product_cat-egitim","6":"pa_cilt-ciltsiz","7":"pa_tur-kitap","8":"pa_yayinevi-platanus-publishing","9":"pa_yazar-murat-gurbuz","11":"first","12":"instock","13":"sale","14":"shipping-taxable","15":"purchasable","16":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/740240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=740240"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=740240"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=740240"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=740240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}