Bug\u00fcn Facebook, m\u00fctevaz\u0131 ba\u015flang\u0131c\u0131ndan bamba\u015fka bir noktada. Se\u00e7imleri etkileyen \u201csahte haber\u201d hesaplar\u0131, Cambridge Analytica skandal\u0131, kullan\u0131c\u0131lar\u0131n ki\u015fisel verilerinin i\u015flemesi, sosyal medya platformlar\u0131 \u00fczerindeki tekelci tavr\u0131yla d\u00fcnya g\u00fcndemi \u00fczerinde muazzam bir g\u00fcce sahip. Kurucusu ve CEO\u2019su Mark Zuckerberg\u2019\u00fcn eylemlerine kar\u015f\u0131 artan ho\u015fnutsuzlu\u011fu \u00e7evreleyen son tart\u0131\u015fmalar, ilk defa bir \u201c\u015firket\u201di ulusal g\u00fcndemin merkezine yerle\u015ftirdi.Facebook hakk\u0131nda \u00e7ok \u015fey yaz\u0131ld\u0131, ancak hi\u00e7 kimse hik\u00e2yenin tamam\u0131n\u0131, y\u00fckseli\u015fi ve yanl\u0131\u015f ad\u0131mlar\u0131 anlatmad\u0131. Bu kitap Facebook\u2019un kullan\u0131c\u0131lar\u0131n\u0131n g\u00fcnl\u00fck ya\u015fam\u0131ndaki etkin varl\u0131\u011f\u0131n\u0131, her ne pahas\u0131na olursa olsun b\u00fcy\u00fcme politikas\u0131yla WhatsApp ve Instagram\u2019\u0131 almak i\u00e7in en b\u00fcy\u00fck rakiplerini geride b\u0131rakmas\u0131na kadar \u015firketin kontrols\u00fcz g\u00fcc\u00fcn\u00fc ve \u015fok edici tekniklerini belgeliyor. Bu kadar ba\u011f\u0131ml\u0131l\u0131k yapan ve etki alan\u0131 geni\u015fleyen platformun kurucular\u0131, \u015fimdilerde kendi tehlikelerinin fark\u0131na varmaya ba\u015flad\u0131. Facebook\u2019un i\u00e7inden ve d\u0131\u015f\u0131ndan \u00fcst kademe y\u00f6neticiler ve \u00e7al\u0131\u015fanlarla yap\u0131lan y\u00fczlerce r\u00f6portaja dayanan Levy\u2019nin bu kapsaml\u0131 \u00e7al\u0131\u015fmas\u0131, d\u00fcnyay\u0131 de\u011fi\u015ftiren ve sonu\u00e7lar\u0131yla da y\u00fczle\u015fen Facebook\u2019un hik\u00e2yesinin derinliklerine iniyor.\u201cLevy\u2019nin \u00e7ok y\u00f6nl\u00fc Facebook\u2019u, konuyu t\u00fcm detaylar\u0131yla ele al\u0131yor, meselelerin derinine iniyor. Sonu\u00e7 ise tarafs\u0131z ve y\u0131k\u0131c\u0131.\u201d \u2014San Francisco Chronicle\u201cBu kitab\u0131n de\u011feri, Facebook\u2019un gizlilik sorunlar\u0131n\u0131, algoritmalar\u0131n\u0131 ve Cambridge Analytica olay\u0131n\u0131n t\u00fcm par\u00e7alar\u0131n\u0131 bir araya getirmesinde yat\u0131yor.\u201d \u2014Library Journal\u201cLevy \u015fevkle yaz\u0131yor. Cambridge Analytica plan\u0131n\u0131n k\u00f6kenini, Facebook\u2019un ilk kullan\u0131c\u0131lar\u0131n\u0131n gizlilik kayg\u0131lar\u0131n\u0131 hi\u00e7e saymas\u0131na kadar izleyebiliyor\u2026 Levy, Haber Kayna\u011f\u0131 ve reklamc\u0131l\u0131\u011f\u0131n geli\u015fimini tart\u0131\u015f\u0131rken, \u00d6zel Dan\u0131\u015fman Robert Mueller taraf\u0131ndan se\u00e7ime m\u00fcdahale etmekle su\u00e7lanan Rusya \u0130nternet Ara\u015ft\u0131rma Ajans\u0131 da dahil olmak \u00fczere farkl\u0131 akt\u00f6rlerin bunu gelecekte k\u00f6t\u00fcye kullan\u0131laca\u011f\u0131n\u0131n habercisi oldu\u011funu g\u00f6steriyor\u2026 Ve o, zor sorular sormaktan \u00e7ekinmiyor.\u201d \u2014The Washington Post\u201cSosyal medya devi Facebook, bu tarafs\u0131z \u00e7al\u0131\u015fmada idealist ama ayn\u0131 zamanda \u015f\u00fcpheli, s\u00f6m\u00fcr\u00fcc\u00fc ve giderek daha fazla ku\u015fat\u0131lan bir varl\u0131k olarak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor… Facebook \u00e7al\u0131\u015fanlar\u0131na \u00f6zg\u00fcrce eri\u015febilen Levy, verilerini reklamc\u0131lar ve siyasi g\u00f6revlilerle payla\u015farak kullan\u0131c\u0131lar\u0131n gizlili\u011fini ihlal etti\u011fi iddialar\u0131yla; Trump taraftar\u0131 Rus propagandas\u0131, nefret s\u00f6ylemi ve manip\u00fclatif sahte haberler i\u00e7in bir vekt\u00f6r olarak hizmet etti\u011fi su\u00e7lamalar\u0131yla bo\u011fu\u015fan \u015firketin kapsaml\u0131 ve son derece ele\u015ftirel bir portresini \u00e7iziyor.\u201d \u2014Publishers Weekly\u201cBu etkileyici kitap, yirmi birinci y\u00fczy\u0131lda teknoloji devleri ve ki\u015fisel gizlilik hakk\u0131nda \u00f6nemli konu\u015fmalara ilham verecek.\u201d \u2014Booklist<\/p>\n","protected":false},"excerpt":{"rendered":"
Bug\u00fcn Facebook, m\u00fctevaz\u0131 ba\u015flang\u0131c\u0131ndan bamba\u015fka bir noktada. Se\u00e7imleri etkileyen \u201csahte haber\u201d hesaplar\u0131, Cambridge Analytica skandal\u0131, kullan\u0131c\u0131lar\u0131n ki\u015fisel verilerinin i\u015flemesi, sosyal medya platformlar\u0131 \u00fczerindeki tekelci tavr\u0131yla d\u00fcnya [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[13043,17492],"product_tag":[],"class_list":{"0":"post-727724","1":"product","2":"type-product","3":"status-publish","5":"product_cat-ekonomi","6":"product_cat-pazarlama-satis-reklam","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-timas-yayinlari","10":"pa_yazar-steven-levy","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/727724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=727724"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=727724"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=727724"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=727724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}