En yarat\u0131c\u0131 \u015firketlerin banyolarda filizlendi\u011fini biliyor muydunuz? Bu durumda beyin f\u0131rt\u0131nas\u0131 toplant\u0131lar\u0131n\u0131n berbat bir fikir oldu\u011funu s\u00f6ylemek m\u00fcmk\u00fcn m\u00fc? Mavi renginin yarat\u0131c\u0131 \u00fcretiminizi iki kat\u0131na \u00e7\u0131karman\u0131za yard\u0131m edebilece\u011finin fark\u0131nda m\u0131s\u0131n\u0131z? Karar \u00c2n\u0131 kitab\u0131yla New York Times\u2019\u0131n \u00e7ok-satan yazarlar\u0131 aras\u0131nda yer alan Jonah Lehrer, elinizdeki bu k\u0131\u015fk\u0131rt\u0131c\u0131 \u00e7al\u0131\u015fmas\u0131nda yeni yarat\u0131c\u0131l\u0131k bilimine par\u0131lt\u0131l\u0131 ve if\u015fa edici bir bak\u0131\u015f at\u0131yor: \u0130lham mitini, y\u00fcksek g\u00fc\u00e7leri, hatta yarat\u0131c\u0131 \u201ctipleri\u201d dahi parampar\u00e7a eden bu bak\u0131\u015fa g\u00f6re, yarat\u0131c\u0131l\u0131k talihin tasarrufunda olan tekil bir arma\u011fan de\u011fildir. Yarat\u0131c\u0131l\u0131k hepimizin \u00e7ok daha etkili bir \u015fekilde \u00f6\u011frenebilece\u011fi belirgin d\u00fc\u015f\u00fcnce s\u00fcre\u00e7lerinin \u00fcr\u00fcn\u00fcd\u00fcr. Jonah Lehrer, Hayal Et kitab\u0131nda yarat\u0131c\u0131l\u0131k a\u00e7\u0131s\u0131ndan monoton olan\u0131 kucaklaman\u0131n, t\u0131pk\u0131 bir \u00e7ocuk gibi d\u00fc\u015f\u00fcnmenin, \u00fcretici g\u00fcnd\u00fcz d\u00fc\u015fleri kurman\u0131n ve seyahatlerde oldu\u011fu \u00fczere bir yabanc\u0131n\u0131n perspektifine uyumlu hale gelmenin \u00f6nemini ortaya koyar. Lehrer, yarat\u0131c\u0131 i\u015fbirli\u011fi i\u00e7inde olan eski ve yeni partnerlerin ideal durumlar\u0131n\u0131 g\u00f6zler \u00f6n\u00fcne sererken, ele\u015ftirinin neden yarat\u0131c\u0131l\u0131k s\u00fcreci i\u00e7in hayati bir \u00f6neme sahip oldu\u011funu a\u00e7\u0131klar. Ard\u0131ndan meseleye geni\u015f bir a\u00e7\u0131dan bakarak bulundu\u011fumuz yerleri nas\u0131l daha enerjik, \u015firketlerimizi nas\u0131l daha \u00fcretici, okullar\u0131m\u0131z\u0131 nas\u0131l daha etkili hale getirebilece\u011fimizi g\u00f6sterir.Bunlar\u0131n yan\u0131 s\u0131ra, kitapta Bob Dylan\u2019\u0131n yazma al\u0131\u015fkanl\u0131\u011f\u0131, \u015fairlerin uyu\u015fturucu ba\u011f\u0131ml\u0131l\u0131klar\u0131 hakk\u0131nda detayl\u0131 \u015feyler de \u00f6\u011freneceksiniz. Dahas\u0131 Manhattan\u2019da t\u0131pk\u0131 bir kimyac\u0131 gibi d\u00fc\u015f\u00fcnen bir barmenle kar\u015f\u0131lacak, b\u00fct\u00fcn\u00fcyle yeni s\u00f6rf teknikleri icat eden otistik bir s\u00f6rf\u00e7\u00fcyle tan\u0131\u015facaks\u0131n\u0131z. Elizabeth d\u00f6nemi \u0130ngiltere\u2019sinde yarat\u0131c\u0131l\u0131k patlamas\u0131n\u0131n ni\u00e7in ger\u00e7ekle\u015fti\u011fini de \u00f6\u011freneceksiniz\u2026Hayal Et, insan\u0131n zihninin bitimsiz yenilik\u00e7ili\u011fini ve yarat\u0131c\u0131l\u0131\u011f\u0131n giderek karma\u015f\u0131kla\u015fan d\u00fcnyam\u0131zdaki hayati rol\u00fcn\u00fc mercek alt\u0131na alan, okumas\u0131 hayli keyifli bir kitap\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"
En yarat\u0131c\u0131 \u015firketlerin banyolarda filizlendi\u011fini biliyor muydunuz? Bu durumda beyin f\u0131rt\u0131nas\u0131 toplant\u0131lar\u0131n\u0131n berbat bir fikir oldu\u011funu s\u00f6ylemek m\u00fcmk\u00fcn m\u00fc? Mavi renginin yarat\u0131c\u0131 \u00fcretiminizi iki kat\u0131na \u00e7\u0131karman\u0131za [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[16038,12388],"product_tag":[],"class_list":{"0":"post-722288","1":"product","2":"type-product","3":"status-publish","5":"product_cat-arastirma-inceleme-referans-felsefe","6":"product_cat-felsefe","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-ayrinti-yayinlari","10":"pa_yazar-jonah-lehrer","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/722288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=722288"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=722288"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=722288"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=722288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}