{"id":710862,"date":"2025-08-27T16:40:01","date_gmt":"2025-08-27T13:40:01","guid":{"rendered":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/iletisim-medya-ve-kultur-anahtar-kavramlar\/"},"modified":"2026-01-29T02:35:12","modified_gmt":"2026-01-28T23:35:12","slug":"iletisim-medya-ve-kultur-anahtar-kavramlar","status":"publish","type":"product","link":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/iletisim-medya-ve-kultur-anahtar-kavramlar\/","title":{"rendered":"\u0130leti\u015fim, Medya ve K\u00fclt\u00fcr (Anahtar Kavramlar)"},"content":{"rendered":"<p>Walter Lippmann, hen\u00fcz 1920\u2019lerde, yak\u0131n \u00e7evremiz d\u0131\u015f\u0131ndaki d\u00fcnyaya ili\u015fkin g\u00f6r\u00fc\u015flerimizin medyadan edindi\u011fimiz izlenimlere dayand\u0131\u011f\u0131n\u0131 \u00f6ne s\u00fcrm\u00fc\u015ft\u00fc. Medya s\u0131k\u00e7a s\u00f6ylendi\u011fi gibi tarafs\u0131z bir enformasyon kayna\u011f\u0131 de\u011fildi; bize d\u00fcnyan\u0131n nas\u0131l bir yer oldu\u011funu tarif ediyor, ki\u015filere, gruplara, olaylara ili\u015fkin bask\u0131n imgeler yarat\u0131yordu. Lippmann\u2019\u0131n iddias\u0131 ge\u00e7erlili\u011finden bir \u015fey yitirmedi. Dahas\u0131, ak\u0131ll\u0131 telefon ekranlar\u0131ndaki imgeler art\u0131k yak\u0131n \u00e7evremize ili\u015fkin de izlenimler sunuyor. G\u00fcnl\u00fck ya\u015fam\u0131n her alan\u0131na zahmetsizce s\u0131zm\u0131\u015f durumdaki medyayla olan ili\u015fkimizin nerede ba\u015flay\u0131p nerede sonland\u0131\u011f\u0131n\u0131 yan\u0131tlamak giderek zorla\u015f\u0131yor. B\u00f6yle bir ortamda, medyay\u0131 anlama \u00e7abas\u0131, \u00f6zel bir merak konusu olman\u0131n \u00f6tesine ge\u00e7iyor; ileti\u015fim, k\u00fclt\u00fcr ve toplum hakk\u0131nda d\u00fc\u015f\u00fcnmenin ayr\u0131lmaz bir par\u00e7as\u0131 haline geliyor. Bu kitap, ileti\u015fim, medya ve k\u00fclt\u00fcr \u00e7al\u0131\u015fmalar\u0131na \u00f6zg\u00fc kavramlar\u0131 temel d\u00fczeyde tan\u0131tarak bu alanlara ilgi duyan okurlar i\u00e7in bir ba\u015flang\u0131\u00e7 noktas\u0131 olu\u015fturmay\u0131 ama\u00e7l\u0131yor. \u0130nsan ileti\u015fiminin ana unsurlar\u0131, medyan\u0131n k\u00fclt\u00fcrel anlamlar\u0131 \u00fcretmekteki rol\u00fc, ileti\u015fim ara\u00e7lar\u0131n\u0131n kurumsal ve end\u00fcstriyel boyutlar\u0131 ve medya kar\u015f\u0131s\u0131nda izleyicilerin, okurlar\u0131n, kullan\u0131c\u0131lar\u0131n konumu\u2026 T\u00fcm bu konulara ili\u015fkin tart\u0131\u015fmalar \u00f6rneklerle destekleniyor; kuramsal a\u00e7\u0131klamalara, sanat tarihinden, pop\u00fcler k\u00fclt\u00fcrden ve haber medyas\u0131ndan se\u00e7ilen detayl\u0131 incelemeler e\u015flik ediyor. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Walter Lippmann, hen\u00fcz 1920\u2019lerde, yak\u0131n \u00e7evremiz d\u0131\u015f\u0131ndaki d\u00fcnyaya ili\u015fkin g\u00f6r\u00fc\u015flerimizin medyadan edindi\u011fimiz izlenimlere dayand\u0131\u011f\u0131n\u0131 \u00f6ne s\u00fcrm\u00fc\u015ft\u00fc. Medya s\u0131k\u00e7a s\u00f6ylendi\u011fi gibi tarafs\u0131z bir enformasyon kayna\u011f\u0131 de\u011fildi; bize<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[22061,13488],"product_tag":[],"class_list":{"0":"post-710862","1":"product","2":"type-product","3":"status-publish","5":"product_cat-sosyal-medya-ve-iletisim","6":"product_cat-toplum-ve-insan","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-utopya-yayinevi","10":"pa_yazar-oguzhan-tas","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/710862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=710862"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=710862"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=710862"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=710862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}