{"id":707445,"date":"2025-08-27T16:05:57","date_gmt":"2025-08-27T13:05:57","guid":{"rendered":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/cluetrain-manifestosu\/"},"modified":"2026-04-16T02:16:16","modified_gmt":"2026-04-15T23:16:16","slug":"cluetrain-manifestosu","status":"publish","type":"product","link":"https:\/\/roveyayinevi.com.tr\/index.php\/urun\/cluetrain-manifestosu\/","title":{"rendered":"Cluetrain Manifestosu"},"content":{"rendered":"<p>Cluetrain Manifestosu\u2019nun \u201cBildi\u011fimiz \u0130\u015f D\u00fcnyas\u0131n\u0131n Sonu Geldi\u201d iddias\u0131n\u0131n \u00fczerinden on y\u0131l ge\u00e7mesine ra\u011fmen bu son daha yeni ba\u015fl\u0131yor, \u00e7\u00fcnk\u00fc internet d\u00fcnyay\u0131 daha da h\u0131zl\u0131 de\u011fi\u015ftiriyor ve ne yaz\u0131k ki h\u00e2l\u00e2 daha yanl\u0131\u015f anla\u015f\u0131l\u0131yor. Cluetrain yazarlar\u0131n\u0131n internet ve pazarlar hakk\u0131nda s\u00f6yledikleri g\u00fcn\u00fcm\u00fczde de ge\u00e7erlili\u011fini koruyor: Pazarlar ve \u015firketler kanl\u0131 canl\u0131, ger\u00e7ek insanlardan olu\u015fuyor ve insanl\u0131k tarihindeki hi\u00e7bir \u015fey, insanlar\u0131 web\u2019in yaratt\u0131\u011f\u0131 a\u011f kadar birbirine ba\u011flamay\u0131 ve seslerini g\u00fc\u00e7lendirmeyi ba\u015faramad\u0131.Cluetrain Manifestosu, internet ve e-ticaret ger\u00e7e\u011fini kavramaya \u00e7al\u0131\u015fan herkesin sayfalar\u0131n\u0131 \u00e7evirmesi gereken bir eser.Bu web provokat\u00f6rlerinin her s\u00f6yledi\u011fine kat\u0131lmayabilirsiniz. Tabii bu fikirleri g\u00f6z ard\u0131 etmenin riskini g\u00f6ze almak \u015fart\u0131yla!Fast Company\u0130nternetin sahip oldu\u011fu ve korumaya devam edece\u011fi g\u00fc\u00e7l\u00fc etkiye dair son derece kapsaml\u0131 ve meselenin \u00f6z\u00fcne inen bir \u00e7al\u0131\u015fma.Library Journal\u0130nternet \u00e7a\u011f\u0131yla ilgili \u00e7ok de\u011ferli bir eser.Jeff JarvisEski us\u00fcl pazarlamay\u0131 yerin dibine sokan d\u00f6rt pazarlama gurusunun iddial\u0131, sivri dilli ve son derece parlak eseri.Wall Street Journal<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cluetrain Manifestosu\u2019nun \u201cBildi\u011fimiz \u0130\u015f D\u00fcnyas\u0131n\u0131n Sonu Geldi\u201d iddias\u0131n\u0131n \u00fczerinden on y\u0131l ge\u00e7mesine ra\u011fmen bu son daha yeni ba\u015fl\u0131yor, \u00e7\u00fcnk\u00fc internet d\u00fcnyay\u0131 daha da h\u0131zl\u0131 de\u011fi\u015ftiriyor ve<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[13043,17647],"product_tag":[],"class_list":{"0":"post-707445","1":"product","2":"type-product","3":"status-publish","5":"product_cat-ekonomi","6":"product_cat-is-dunyasi","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-mediacat-kitaplari","10":"pa_yazar-doc-searls","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/707445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=707445"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=707445"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=707445"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=707445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}