\u201c\u0130leti\u015fim \u00c7al\u0131\u015fmalar\u0131na Giri\u015f\u201d, ilk yay\u0131mlan\u0131\u015f\u0131n\u0131n \u00fczerinden otuz y\u0131l ge\u00e7mesine kar\u015f\u0131n h\u00e2l\u00e2 dimdik ayakta duran bir giri\u015f kitab\u0131. Ba\u015far\u0131s\u0131n\u0131, ele ald\u0131\u011f\u0131 konular\u0131 yal\u0131n bir dille ve iyi se\u00e7ilmi\u015f \u00f6rneklerle serimlemesine bor\u00e7lu. \u00d6zellikle de g\u00f6stergebilim ve yap\u0131salc\u0131l\u0131\u011f\u0131n karma\u015f\u0131k g\u00f6r\u00fcnen s\u00f6zda\u011far\u0131n\u0131 \u00f6\u011frencilere ad\u0131m ad\u0131m \u00f6\u011fretmesiyle \u00fcnl\u00fc. Fiske, ileti\u015fim kuram\u0131yla ilgili ortaya konmu\u015f ne varsa s\u00fczge\u00e7ten ge\u00e7irip bizler i\u00e7in \u015fu \u00f6nemli sorular\u0131n ard\u0131na d\u00fc\u015f\u00fcyor: \u0130leti\u015fim nedir? \u0130leti\u015fim \u00fcr\u00fcnlerini nas\u0131l \u00e7\u00f6z\u00fcmlemeli? \u0130leti\u015fim \u00e7al\u0131\u015fmalar\u0131nda hangi yakla\u015f\u0131m daha i\u015flevseldir? \u0130deoloji medya arac\u0131l\u0131\u011f\u0131yla nas\u0131l i\u015fliyor? Anlamland\u0131rma \u00e7er\u00e7evelerimiz nas\u0131l belirleniyor? Haber foto\u011fraflar\u0131 ya da pop\u00fcler televizyon programlar\u0131 gibi g\u00f6r\u00fcn\u00fcrde \u00e7ok basit ileti\u015fim bi\u00e7imlerinin gizli k\u00fclt\u00fcrel anlamlar\u0131n\u0131 nas\u0131l ke\u015ffedebiliriz?Kitab\u0131n elinizdeki \u00dc\u00e7\u00fcnc\u00fc Edisyonu\u2019nda, Fiske\u2019nin g\u00fcncelli\u011fini nas\u0131l olup da koruyabildi\u011fini a\u00e7\u0131klamak ad\u0131na, bir sonraki ku\u015fa\u011f\u0131n ileti\u015fim bilimcilerinden Henry Jenkins\u2019in \u201cFiske Neden Halen \u00d6nemli?\u201d ba\u015fl\u0131kl\u0131 yaz\u0131s\u0131 ile eski \u00f6\u011frencilerinden Pamela Wilson ve di\u011ferlerinin \u201cYap\u0131salc\u0131l\u0131k ve G\u00f6stergebilim, Fiske-Tarz\u0131\u201d ba\u015fl\u0131kl\u0131 s\u00f6yle\u015fisine de yer verilmi\u015f. T\u00fcrk\u00e7ede uzun s\u00fcredir bask\u0131s\u0131 bulunmayan kitab\u0131, geni\u015fletilmi\u015f haliyle ve g\u00f6zden ge\u00e7irilmi\u015f \u00e7evirisiyle yeniden siz okuyuculara sunuyoruz. <\/p>\n","protected":false},"excerpt":{"rendered":"
\u201c\u0130leti\u015fim \u00c7al\u0131\u015fmalar\u0131na Giri\u015f\u201d, ilk yay\u0131mlan\u0131\u015f\u0131n\u0131n \u00fczerinden otuz y\u0131l ge\u00e7mesine kar\u015f\u0131n h\u00e2l\u00e2 dimdik ayakta duran bir giri\u015f kitab\u0131. Ba\u015far\u0131s\u0131n\u0131, ele ald\u0131\u011f\u0131 konular\u0131 yal\u0131n bir dille ve iyi [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[15983,13488],"product_tag":[],"class_list":{"0":"post-700102","1":"product","2":"type-product","3":"status-publish","5":"product_cat-iletisim-ve-medya","6":"product_cat-toplum-ve-insan","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-pharmakon-kitap","10":"pa_yazar-john-fiske","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/700102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=700102"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=700102"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=700102"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=700102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}