“…Ama bu i\u015fi yapmak istememin tek sebebi \u015fu: d\u00fcnyan\u0131n Apple’la daha g\u00fczel bir yer olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorum.” Steve Jobs, tekrar Apple’a d\u00f6nmesi i\u00e7in yap\u0131lan teklifi de\u011ferlendirirken… \u00c7ok satan Benjamin Franklin ve Albert Einstein biyografilerinin yazar\u0131 Walter Isaacson, Apple’\u0131n kurucular\u0131ndan Steve Jobs’\u0131n, kendisiyle tam i\u015fbirli\u011fi i\u00e7inde yaz\u0131lm\u0131\u015f tek biyografisini sunuyor. Jobs’la iki y\u0131ldan uzun s\u00fcre boyunca yap\u0131lan k\u0131rktan fazla r\u00f6portaj\u0131n -ayr\u0131ca y\u00fczden fazla akrabas\u0131yla, arkada\u015f\u0131yla, hasm\u0131yla, rakibiyle ve i\u015f arkada\u015f\u0131yla yap\u0131lan g\u00f6r\u00fc\u015fmelerin- temel al\u0131nd\u0131\u011f\u0131 bu kitap, kusursuzluk tutkusuyla ve azmiyle alt\u0131 end\u00fcstride (ki\u015fisel bilgisayarlar, animasyon filmler, m\u00fczik, telefonlar, tablet bilgisayarlar ve dijital yay\u0131nc\u0131l\u0131k) \u00e7\u0131\u011f\u0131r a\u00e7m\u0131\u015f yarat\u0131c\u0131 bir giri\u015fimcinin ini\u015fli \u00e7\u0131k\u0131\u015fl\u0131 hayat\u0131n\u0131 ve g\u00fc\u00e7l\u00fc ki\u015fili\u011fini anlat\u0131yor. D\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndaki toplumlar dijital \u00e7a\u011f ekonomileri kurmaya \u00e7al\u0131\u015f\u0131rken, Jobs yenilik\u00e7ili\u011fin ve uygulanabilir hayal g\u00fcc\u00fcn\u00fcn mutlak ikonu olarak \u00f6ne \u00e7\u0131k\u0131yor. 21. y\u00fczy\u0131lda de\u011fer yaratman\u0131n en iyi yolunun yarat\u0131c\u0131l\u0131\u011f\u0131 teknolojiyle birle\u015ftirmek oldu\u011funu biliyordu, bu y\u00fczden hayal g\u00fcc\u00fc at\u0131l\u0131mlar\u0131n\u0131 takdire \u015fayan m\u00fchendislik ba\u015far\u0131lar\u0131yla birle\u015ftiren bir \u015firket yaratt\u0131. Jobs bu kitab\u0131n yaz\u0131lma s\u00fcrecinde i\u015fbirli\u011finde bulunsa da, yaz\u0131lanlar \u00fcst\u00fcnde s\u00f6z sahibi olmay\u0131 ve hatta kitab\u0131 yay\u0131nlanmadan \u00f6nce okuma hakk\u0131n\u0131 bile istemedi. Hi\u00e7 s\u0131n\u0131r koymad\u0131, tersine tan\u0131d\u0131\u011f\u0131 insanlar\u0131 d\u00fcr\u00fcst konu\u015fmaya te\u015fvik etti. “Gurur duymad\u0131\u011f\u0131m bir s\u00fcr\u00fc \u015fey yapt\u0131m, \u00f6rne\u011fin 23 ya\u015f\u0131ndayken k\u0131z arkada\u015f\u0131m\u0131 hamile b\u0131rakmam ve sonras\u0131ndaki tavr\u0131m bunlardan biri,” dedi. “Ama \u00f6\u011frenilmesine izin veremeyece\u011fim kadar k\u00f6t\u00fc s\u0131rlar\u0131m yok.” Jobs birlikte \u00e7al\u0131\u015ft\u0131\u011f\u0131 ve rakip oldu\u011fu insanlar hakk\u0131nda i\u00e7tenlikle ve bazen zalimce konu\u015fuyor. Arkada\u015flar\u0131, d\u00fc\u015fmanlar\u0131 ve i\u015f arkada\u015flar\u0131 da ayn\u0131 \u015fekilde davranarak, onun i\u015f hayat\u0131na yakla\u015f\u0131m\u0131n\u0131 bi\u00e7imlendiren tutkular\u0131ndan, tak\u0131nt\u0131lar\u0131ndan, m\u00fckemmeliyet\u00e7ili\u011finden, sanat\u00e7\u0131l\u0131\u011f\u0131ndan, huysuzlu\u011fundan, kontrol saplant\u0131s\u0131ndan ve sonu\u00e7ta ortaya \u00e7\u0131kan yarat\u0131c\u0131 \u00fcr\u00fcnlerden dobraca bahsediyorlar. Jobs \u00e7evresindeki insanlar\u0131 \u00e7ileden \u00e7\u0131karabiliyor ve umutsuzlu\u011fa s\u00fcr\u00fckleyebiliyordu. Ama ki\u015fili\u011fi ve \u00fcr\u00fcnleri birbiriyle ba\u011flant\u0131l\u0131yd\u0131; t\u0131pk\u0131 Apple’\u0131n donan\u0131mlar\u0131yla yaz\u0131l\u0131mlar\u0131n\u0131n genellikle oldu\u011fu gibi, entegre bir sistemin par\u00e7alar\u0131yd\u0131. Onun \u00f6yk\u00fcs\u00fc yarat\u0131c\u0131l\u0131kla, karakterle, liderlikle ve de\u011ferlerle ilgili, hem e\u011fitici hem de uyar\u0131c\u0131 bir \u00f6yk\u00fc. Yaz\u0131m\u0131 ge\u00e7ti\u011fimiz haftalarda sona eren ve Steve Jobs’un kat\u0131l\u0131m\u0131yla haz\u0131rlanm\u0131\u015f ilk ve tek biyografi olacak kitap i\u00e7erecek kitap t\u00fcm d\u00fcnyayla ayn\u0131 hafta T\u00fcrk\u00e7e olarak Domingo Yay\u0131nevi taraf\u0131ndan yay\u0131mlan\u0131yor. “\u00c7ocukken be\u015feri bilimlere merakl\u0131yd\u0131m, ama elektroni\u011fi severdim,” dedi. “Sonra kahramanlar\u0131mdan birinin, Polaroid’den Edwin Land’in be\u015feri bilimlerle di\u011fer bilimlerin kav\u015fa\u011f\u0131nda durabilen insanlar\u0131n \u00f6nemiyle ilgili s\u00f6z\u00fcn\u00fc okuyunca bunu yapmak istedi\u011fime karar verdim.”<\/p>\n","protected":false},"excerpt":{"rendered":"
“…Ama bu i\u015fi yapmak istememin tek sebebi \u015fu: d\u00fcnyan\u0131n Apple’la daha g\u00fczel bir yer olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorum.” Steve Jobs, tekrar Apple’a d\u00f6nmesi i\u00e7in yap\u0131lan teklifi de\u011ferlendirirken… \u00c7ok [\u2026]<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[14009,12291],"product_tag":[],"class_list":{"0":"post-695711","1":"product","2":"type-product","3":"status-publish","5":"product_cat-biyografi-otobiyografi-edebiyat","6":"product_cat-edebiyat","7":"pa_cilt-ciltsiz","8":"pa_tur-kitap","9":"pa_yayinevi-domingo-yayinevi","10":"pa_yazar-walter-isaacson","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product\/695711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:attachment":[{"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=695711"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_brand?post=695711"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_cat?post=695711"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/roveyayinevi.com.tr\/index.php\/wp-json\/wp\/v2\/product_tag?post=695711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}